ASNA

Why Defending a Company Costs Millions While Attacks Can Succeed for Just Hundreds of Dollars

In the latest episode of Belyaev Podcast, CISO Vyacheslav Kasimov of Tochka Bank and Boris Evdokimov of ASNA pharmacy chain discussed the persistent asymmetry in cybersecurity spending. Attackers increasingly rely on affordable cloud services, automation, and rented infrastructure, while defenders must invest heavily in monitoring, access controls, backups, and skilled teams. The experts stressed that the absence of known breaches does not equal security, as undetected incidents or delayed discovery remain common risks. They advocated shifting from a "no" culture to risk-based decision making that helps business leaders understand potential losses, mitigation costs, and residual risk. The conversation also covered responsible use of AI in SOC operations and the long-term damage caused by loss of customer trust after incidents.